Want to know which tools I use with my own clients? You will see that I recommend many of the tools below in classes, but I also use them in client projects all the time. Some of the links are affiliate links, so I’ll receive compensation if you place an order.
I use Canva to create social media graphics, free downloads, e-book covers, flyers, and much more. It’s easy to use, and they have a lot of great templates. You can start out with a free plan, but I highly recommend getting a paid plan because you get access to many more templates and assets.
Dubsado is a business management tool that saves me hours by automating many of my business processes. I use it to handle proposals, contracts, and invoices for my standard package projects. After creating a public proposal form, I can share that on my website, and it will let users select their package, sign the contract, and pay their deposit. Plus, I use it with Zapier to automatically add tasks to my project management system (Teamwork), so my team can start working as soon as we get the deposit. You can try it for free, and if you use my code (pongos) you’ll get 20% off your first month or year.
Flywheel is my go-to WordPress hosting provider for small businesses. They provide great service for a very reasonable price. Their “Tiny” plan is perfect for businesses that are just getting started.
Stop using a free Google account for your business! Get a branded email address with your domain name. My company uses Google Workspace to do just that. Their “Standard” plan comes with 30GB of storage for each user. Plus, you can create shared calendars, documents, and much more.
I adore Grammarly. It uses artificial intelligence to help you with your writing by highlighting all of your mistakes. You can then go through the highlighted areas to find suggested fixes. They have a Chrome extension, apps, and even add-ons for Microsoft Word and Outlook. I use Grammarly to check almost everything I write, including my emails, courses, blog posts, and every paper I have had to write (so far) for my Master’s degree. They have a free version, but I use premium because of the extra insights I get from it.
I use MailChimp for my email marketing. While you can start out with a free plan, I recommend getting a “Standard” plan for automation. That will allow you to set up complex email sequences whenever someone opts into your mailing list. If you only need single-step automation, you can get that with the “Essentials” plan.
If you need to register a domain name, Namecheap is a great choice. Their prices are good, and their administrative dashboard is excellent. Plus they make it easy for you to share the access your web developer might need to make necessary changes to your domain name.